Launched publicly during A-Day weekend, Because This is Auburn is a $1 billion dollar campaign to propel our university forward through a renewed commitment to our students, a continued promise to our state, and a shared responsibility to the world. We know that there is tremendous power in every gift and within everyone who supports our cause. As a result of this campaign, we envision a bright future for Auburn University and the Jule Collins Smith Museum of Fine Art, and only through your investment can we make it a reality. We know it is up to us. Why do we know we will succeed? Why do we believe that our family will rise to the occasion? Because This is Auburn.

Read the case statement for programs and facilities support at JCSM.

Support JCSM through Because This is Auburn — A Campaign for Auburn University.